Segmentation study: Multiviews

Proprietary segmentation technique that allows integrate a market research with database marketing, leveraging, significantly, the client classification rate.
Goals:

1. Establish market segmentation, whether behavioral, transactional or attitudinal;
2. Allows that the segmentation found in a sample may be extended to the entire client or consumer base.

To acquire the product, send an e-mail to: inteligencia@ibope.com.

 

 Related News

 
Items not found for Related News of this page.
 

 Related Solutions

 
Methodologies developed for unique innovations.
Analysis of economic data, behavior and location.
For making the extension product lines.
Techniques that facilitate thought and the emotional trigger.
 
ADVERTISING
Online Purchase
In the online store, it is possible to more easily purchase research reports regarding the use of internet in Brasil, or even request a customized study to the customer assistance team on different topics.