Behavior and perception

IBOPE Inteligência offers a varied portfolio of research techniques to analyze the attitude, behavior and perception of consumers and specific audiences. See below the list of studies in the area the company offers to meet the demands:

- Habits and attitudes;
- Segmentation;
- Corporate brand image;
- Client satisfaction;
- Organizational atmosphere;
- Tests of concept, products, packaging, fragrances and other elements in the marketing mix;
- Market Tracking;
- Brand repertoire – Awareness, top of mind and preference;
- Reliability and loyalty to the brand.
 
To acquire one of these researches send an-email to: inteligencia@ibope.com.

 

 Related News

 
 
Study shows market potential for the debit card in Brazil
02/Oct/2012
Until 2016, sector of debit cards should double in size and reach R$493 billion.
 

 Related Solutions

 
Attitude, behavior and consumer perception.
The exposure of the product at point of sale.
The consumer behavior at point of sale
lyzes the public's perception with respect to communication campaigns
 
ADVERTISING
There Is No Advertisement to be displayed.
Online Purchase
In the online store, it is possible to more easily purchase research reports regarding the use of internet in Brasil, or even request a customized study to the customer assistance team on different topics.