Retail e shopper

IBOPE Inteligência has specific consumer behavior analysis tools on sales points. These are techniques that aim to optimize communication, sales and improve services provided to consumers.

Access one of the links below for more details:

Category Management

Shopper Program



 Related News

Study shows market potential for the debit card in Brazil
Until 2016, sector of debit cards should double in size and reach R$493 billion.

 Related Solutions

lyzes the public's perception with respect to communication campaigns
The consumer behavior at point of sale
Attitude, behavior and consumer perception.
The exposure of the product at point of sale.
Online Purchase
In the online store, it is possible to more easily purchase research reports regarding the use of internet in Brasil, or even request a customized study to the customer assistance team on different topics.